FTC doesn’t assume consumers can discern bad ad claims

When evaluating advertising claims, the Federal Trade Commission not only seeks to protect consumers, but often assumes that they cannot evaluate claims themselves.

That’s why the agency often goes after companies...

Subscription required to view this article.

This content can only be accessed by FTCWatch subscribers. If you are an FTCWatch subscriber, please login to access this content

If you do not currently subscribe to FTCWatch please contact us for subscription information:
Email: customerservices@mlex.com

FTCWatch is delivered in the following formats: via email alert and online at mlexwatch.com/ftcwatch